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Selling with BeyondTrust

Published Date
Author Ingram Micro

MAXIMIZE YOUR PARTNERS SELLING POWER & PROFITABILITY  

BeyondTrust Distributors and Partners play a vital role in our go-to-market strategy and overall success. We are committed to maximizing your opportunities as a BeyondTrust Distributor by providing tools and training that expand your market reach and profitability with our partners.  

We work with the leading technology vendors, security solution providers, and managed service providers to make it easy for end user customers to deploy and integrate our Privileged Access Management (PAM) solutions. 

 
Why Customers Choose BeyondTrust 

BeyondTrust is the worldwide leader in Privileged Access Management (PAM), empowering organizations to secure and manage their entire universe of privileges. Our integrated products and platform offer the industry’s most advanced PAM solution, enabling organizations to quickly shrink their attack surface across traditional, cloud and hybrid environments. 

The BeyondTrust Universal Privilege Management approach secures and protects privileges across passwords, endpoints, and access, giving organizations the visibility and control they need to reduce risk, achieve compliance, and boost operational performance.  

Reign in Excessive Privileges to Reduce End User Customer Attack Surface 

Whether embarking on application modernization, migrating applications to the cloud, consuming SaaS applications, or just trying to squeeze more out of legacy applications via new technologies such as RPA, BeyondTrust delivers frictionless security for end user application infrastructure that helps them: 

  • Discover and onboard all application accounts and privileges 
  • Lock down and segment access to applications 
  • Replace embedded credentials with API calls or dynamic secrets across all applications 
  • Harden applications by removing excessive privileges and restricting app-to-app communications 
  • Apply application control to ensure only approved applications are allowed 
  • ​Prevent fileless ransomware, “living off the land” attacks, and zero-day exploits 

“Working as a team and forging mutually beneficial partnerships is crucial if we are to accelerate product innovations and maintain our technology leadership. Together we will always stay one step ahead of the cyber threats, ensuring the security of our customers continues to be prioritized without impacting operational efficiency.” Matt Dircks, Chief Executive Officer 

The Opportunity for Distributors  

BeyondTrust PAM solutions open a wealth of opportunities for you and our partners. No matter where customers begin in their PAM journey, they have access to a powerful, integrated platform that can be extended and augmented as their needs evolve — providing you with a clear path for additional sales opportunities.  

Benefits include:  

• Partner Deal registration  

• Competitive discounts  

• Marketing support and MDF eligibility for partners  

• Distributor incentives and promotions  

• FREE online training and certifications  

• Ability for our partners to sell high margin services  

These benefits are backed by our sizable channel, sales, and marketing teams who are eager to help our partners and distributors succeed.  

Sales Enablement for Partners & Distributors  

At BeyondTrust, our goal is to be successful together. And we’ve made that goal easier to attain with our BeyondTrust Certified Sales Professional (BCSP) curriculum. This curriculum guides you through a background on BeyondTrust and introduces you to all our products in under 1.75 hours!  

By the end of the BCSP curriculum, you’ll be able to describe the key capabilities of our products, identify target audiences and buying personas, ask probing questions, and recognize buying signals. Upon achieving the BeyondTrust Certified Sales Professional certification, you’ll receive an email from Credly to retrieve your BCSP certificate and digital badge. 

This training will help our distributors have more informed conversations with our partners and assist partners in learning how to qualify opportunities for BeyondTrust products and solutions.  

From there, you can share your badge to LinkedIn, download a PDF certificate, or share a link to your badge. The BCSP certificate is valid for 2 years from completion date. For information about BeyondTrust Partner Sales training offerings, please visit the Sales Training Overview page on our Partner Portal.